Introducing our VP of Marketing & Marketplace GM
What are some highlights from your professional background?
My story started as an entrepreneur with a first-to-market consumer footwear brand that I grew from the ground up. I enjoyed the marketing aspect of the my business and decided to pursue that specialty. Marketing has given me the chance to work in a variety of product categories including software, finance, social impact, beauty, fashion, personal care, supplements, real estate and technology.
Why was Crowdz a match for you?
I connected with the mission and understood the pain points for small business owners. I also had recent experience in B2B software and startup marketing, so it was natural fit.
What’s your role?
I lead our marketing efforts which broadly includes building our brand and acquiring users for our platforms. I also oversee the Marketplace team which encompasses the customer experience including front-end UI design and product development.
What are some of the hats you wear (known or unknown)?
Crowdz is a startup….the list would be long 🙂
What makes Crowdz unique?
We have a dedicated, passionate, talented and creative team.
What is the future for Crowdz
The future is bright and I am excited to see all the small businesses we will help with our solution.
Bonus Round:
What’s one fun fact we don’t know about you?
I have appeared in front of the camera.
If you could choose anyone as your mentor, who would you pick?
My grandmother was my mentor. She was truly a woman ahead of her time and someone to admire.
What’s the weirdest job you’ve ever had?
Journalist – I covered some weird stories.
If you could learn anything what would it be?
I am currently taking tennis lessons to play competitively again after a number of years off the court. Next up, surfing.
What is the first concert you attended?
Tom Petty and the Heartbreakers
If you have 30-minutes of free time how do you pass the time?
Hanging out with my 5 year old son, Ryder. We will typically go to the beach, swimming, hiking or on a bike ride.
